Cards pitching tickets to Rams fans? - East Valley Tribune: Sports

Cards pitching tickets to Rams fans?

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Posted: Friday, November 21, 2003 9:49 am | Updated: 2:26 pm, Thu Oct 6, 2011.

The Cardinals have plenty of problems filling up Sun Devil Stadium for home games.

So they won’t ignore any potential ticket buyers — which for this Sunday’s game against St. Louis includes Rams fans.

The Rams sent out a mailing to 25,000 of their seasonticket holders with information on how to get tickets for the upcoming game in Tempe between the Rams and the Cardinals, according to a story in the St. Louis Post Dispatch. A member of the Rams’ ticket office said the Cardinals were the ones who approached the Rams about it, according to the story.

Ron Minegar, the Cardinals’ vice president of marketing and sales, said he did not know about any such overture. But, Minegar said, if someone did make such a call from the Cardinals’ ticket office, that person "would be doing his job, trying to put people in the seats."

The Cardinals have distributed 38,989 tickets for the game. More than 34,000 tickets remain.

Most NFL teams would never have to use such mailings to opposing fans because most teams have no problem selling tickets. But other teams, such as the New Orleans Saints, have done it, Minegar said. In today’s economic climate, it isn’t unusual for pro teams in any sport to be creative in their marketing, he added.

"It’s not atypical for those of us with inventory to sell," Minegar said.

Rams safety Adam Archuleta, a Chandler native who played at Arizona State, was almost embarrassed at the lack of support in his hometown.

"In the NFL, in this day and age with the NFL being the sport it is, it’s really ridiculous that they can’t fill up the stadium,’’ Archuleta told reporters in St. Louis. "Some years we’d sell out every game (playing for ASU) and other years we’d average around 50,000.

"I’m pretty sure Phoenix is a very large city. To not be able to get fans at a major sport, it seems odd."

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