Freedom Communications, the parent company of the East Valley Tribune, announced Wednesday Julie Moreno, who heads The Sun in Yuma, was named publisher of the East Valley and Scottsdale Tribunes.
She replaces current Tribune publisher Terry Horne, who will leave to become president and publisher of Freedom’s flagship newspaper, The Orange County Register, and the OC Post in Santa Ana, Calif. Horne became Tribune publisher in April.
Moreno is publisher of The Sun and regional vice president of Freedom’s Pacific Region.
Prior to assuming leadership of the 20,302-circulation newspaper, Moreno held a variety of positions in advertising, sales and publishing during her 20 years with the company.
She started as an account executive in 1986 at The Brownsville Herald in Brownsville, Texas. She also held the positions of co-op advertising manager, director of advertising and director of sales during her tenure at The Herald. In 1995, she became publisher of the Clovis News Journal in Clovis N.M. and was promoted to senior publisher of Freedom Newspapers of New Mexico in 1997.
Freedom Communications also announced that it reorganized its newspapers, creating one division — Freedom Newspapers — to include Community Newspapers and Freedom Orange County Information, which includes the Register. The division will be led by Jonathan Segal, effective Sept. 1.
Segal is Freedom senior vice president and president of Freedom Community Newspapers since 1999
“One newspaper division is a critical step in sharing more resources across Freedom,” said Freedom Communications CEO Scott Flanders in a written statement.
“The change is necessary as Freedom competes in an increasingly competitive media space. We must continue to aggressively diversify our revenue streams as we move to better leverage our core assets of local content and local advertising relationships. Jon’s mission will be to drive profitability as we implement our transformation — focusing our newspaper businesses on unrivaled customer satisfaction, an uncompromising spirit of personal accountability and our heritage of commitment to community service.”
Segal said that as large newspapers return to their roots and chronicle the lives and times of people in their communities, the distinction between metropolitan and community papers tends to diminish.
“By combining what were two separate newspaper divisions, we are looking forward not only to greater efficiencies but also to unlocking the best ideas and creative energies of all of our newspaper associates,” he said.
Segal has more than 35 years of experience in the newspaper industry. He is a Freedom Senior Vice President and President of Freedom Community Newspapers since 1999. During his career at Freedom, he has served as president of the Eastern Community Newspapers division, senior publisher of Freedom’s North Carolina newspapers and served as publisher of The Gaston Gazette and New Bern Sun Journal. He was also editor of the Free Press in Kinston, N.C.
He is a graduate of the University of Texas with an honors degree in Journalism.