From its racy commercials to its penchant for signing female athletes as spokeswomen, Scottsdale-based GoDaddy knows how to grab attention. On Tuesday, the local Web domain peddler snagged a couple of hours of Britain’s Prince Andrew’s short single-day stopover in Arizona to pitch its product.
The prince, United Kingdom’s Special Representative for International Trade and Investment, is on a whirlwind tour of the United States to drum up U.K.-U.S. business. He squeezed in his Arizona stop en route from California to Georgia.
The United Kingdom is Arizona’s sixth largest export market. The state shipped nearly $803 million worth of goods to Britain in 2006, according to the U.S. Commerce Department. And more than 40 British companies have offices in Arizona.
The prince’s Arizona agenda included sessions with Gov. Janet Napolitano and the chief executives of several local companies, but only three individual businesses earned a royal tour.
Rio Tinto, which plans to develop the Resolution Copper Mine in Superior, got the nod. The company’s headquarters is in London, but 40 percent of the assets are in North America, said spokeswoman Jennifer Russo.
The prince also stopped by Honeywell Aerospace offices during his Valley visit to meet with CEO Rob Gillette and other Honeywell executives and engineers, said spokeswoman Karen Crabtree.
The prince and the execs chatted about “partnership opportunities,” she said. There are already several. The Royal Navy is a customer, and Honeywell Aerospace has several manufacturing and repair facilities in the United Kingdom. “Honeywell Aerospace provides 10 cockpit avionics and mechanical systems for the F-35 Joint Strike Fighter developed for the U.S. Air Force, U.S. Navy and U.K. Royal Navy,” the company said in a statement.
GoDaddy was the only stop on the prince’s Arizona tour that didn’t already have a U.K. tie-in.
Warren Adelman, president of the Scottsdale company, hopes to change that. He spent more than an hour in private conference with Prince Andrew before giving him a tour of the Scottsdale call center.
The two discussed the growth of the Internet and of the Scottsdale company’s possible expansion across the pond, Adelman said.
“I’m always delighted to speak to companies looking to invest in the U.K.,” Prince Andrew said in a statement issued after his visit with Adelman. “Arizona has a strong track record of doing that. I’d be equally delighted to see GoDaddy join that list and bring its Internet expertise to Britain.”
Adelman wouldn’t discuss details of the private confab, but he said GoDaddy is targeting Europe, and England in particular, as an “opportunity for growth.”