Tourism analysts say Arizona’s hotel and lodging industry is slowly rebounding after the fallout from the state’s tough immigration law.
KTVK-TV reports that hotels announced mixed numbers Wednesday for January and February, but an overall strong March, propelled by spring breaks and the Cactus League baseball games. The announcement was made at a Valley Hotel and Resort Association gathering.
Many hotel managers say the recession combined with the controversy over Arizona’s immigration law kept visitors away the last few years. Rock-bottom room pricing helped keep the industry alive.
Robert Hayward of Warnick & Co, who led the event, says Arizona’s image has improved in the minds of travelers, and he hopes the Supreme Court taking up SB 1070 next week won’t drudge up too much controversy.