Hispanic chamber to honor president of Prensa Hispana - East Valley Tribune: Business

Hispanic chamber to honor president of Prensa Hispana

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Posted: Thursday, March 23, 2006 5:25 am | Updated: 2:31 pm, Fri Oct 7, 2011.

Manny Garcia, 53, is chief cook-and-bottle washer of the Spanish weekly newspaper, Prensa Hispana. He’s not only the founder, president and chief editor of the 50-plus page newspaper, but he also is a reporter, designer, circulation manager, press operator and advertising director.

Sometimes, he even sweeps the office floors at their plant at 809 E. Washington St. in Phoenix while his wife, Lety Miranda-Garcia, the paper’s chiefexecutive-officer, gives him new assignments.

“I’ve been doing just about every job at our paper since I started it 15 years ago,” Manny Garcia said with a smile. “And my goal is to keep our paper growing to meet the needs of the growing Hispanic community in the Valley.”

On April 22, the Arizona Hispanic Chamber of Commerce will honor Garcia for all of his work — and his newspaper’s success — with the Hispanic Entrepreneur of the Year Award at the chamber’s 48th annual Black & White Ball at the Westin Kierland Resort and Spa in Scottsdale.

When Garcia started his paper in 1991, the circulation totaled 5,000 and was primarily in Phoenix. Today, it is 65,000 and is growing throughout the Valley. His employees have increased from one to 39.

“He is reaching out to the Spanish community,” said Joseph Ortiz, communications director of the Arizona Hispanic Chamber of Commerce. “And Prensa Hispana is providing a voice for the Spanish community.”

Garcia and his wife in 2003 received the Hispanic Entrepreneur of the Year Award and in 2002 the newspaper was recognized as the best Spanish-language weekly by the National Association of Hispanic Publications.

“I want my newspaper to help the community with the changes its facing and to have some political influence,” Garcia said.

Prensa Hispana is printed weekly at the East Valley Tribune.

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