It was his sons’ boredom with repetitive trampoline birthday parties that drove Rob Anderson to create Xtreme Video Game Party.
The new Chandler entertainment company drives up to parties with a 32-foot truck full of video games.
“Our tagline is ‘bringing fun to your door,’ ” Anderson said. “We call it a luxury theater on wheels.”
The mobile theater holds five widescreen TVs and multiplayer gaming systems ranging from Xbox One to Wii.
Anderson called the setup the “ultimate convenience” for a parent looking to put on a birthday party.
“We pull up, we take the kids for two hours, the mom doesn’t have any kids in her house, she doesn’t have any cleaning up to do. We take care of it all,” Anderson said.
Offering recreation to the community has been a point of emphasis for Anderson. He has been the program director of i9 Sports for Ahwatukee and the West Valley since 2009. His sons play football and basketball in the youth sports league.
Anderson collected useful information from his sons as he did market research for the new business venture.
“Outside of them practicing and playing sports, another one of their favorite pastimes is playing video games,” he said. “So we thought, instead of sitting in your room playing video games, let’s get a group of friends together and have a party.”
His younger son’s favorite activity in the theater truck is the “Forza” racing game for Xbox One, and his older son enjoys “Madden,” “NBA 2K14” and “Call of Duty.”
“Obviously, we have age-appropriate games for different age parties,” Anderson said.
Xtreme Video Game Party aims for ages 7-12, but Anderson said interest isn’t limited by age: “The adults like it just as much as the kids, for sure.”
The truck is scheduled to pull up at its first corporate event, where some 30 adult employees will unwind in the game theater.
Another anticipated target is schools, for which the company has created special packages. Schools could use Xtreme Video Game Party as an incentive for classes that turn in the most box tops or students who make the honor roll, Anderson said.
“Talk about an incentive,” he said.
He anticipates the demand for Xtreme Video Game Party will lead to the company adding another theater.
“I just thought this was another avenue to provide a fun service for the community, especially focused on the kids having fun,” Anderson said.
For more information on Xtreme Video Game Party, visit www.xtremegameparty.com.
• James Anderson is a junior at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University. He is interning this semester for the AFN.